Search Engine Marketing
There are 4 types of searches in Google’s SERP’s (Search Engine Result Pages)
- Paid Ads
- Organic results
- Google Places
- Google Product Lists
Paid Ads is a great way to rank in Google’s SERP’s which help you get more traffic and attention easily. Search Engine Optimization(SEO) may take 4-6 months to rank your website on googles first page, but this is not the case with Search Engine Marketing, it helps you boost your ranking in googles top results in few minutes for particular keywords depending on the competition for that keyword.
You may have to pay to Google for specific keywords to display your listing in top, and every time a user clicks on the paid listing, your will be charged, either on clicks or impressions.
Search Engine Marketing Gives you instant result like huge traffic increase on your website, faster lead generation, immense branding and many more..
In Search Engine Marketing Course you will learn different Ad Campaigns like text ad, Image Ad, Video ads, shopping ads and Universal App ads.. Various bid Strategies, Goal setting ad creative formats, re-marketing, conversion tracking and many more in detail. SEM Course will definitely help you boost your career in Digital Marketing era in near future.